The 2027 Canada Games Host Society is proud to announce the launch of Legendary Builders, an innovative partnership program that brings together leaders in the insurance and financial services sectors around a shared mission to invest in the potential of our youth..
Beneva, Desjardins, iA Financial Group, Intact Insurance, Sun Life and TD Insurance are now joining forces to become our Legendary Builders for the 2027 Canada Games to support the next generation of athletes in the country.
This initiative proposes an approach that defies the agreed rules of traditional partnership. Organizations in the same industry contribute equally and set aside the competition to mobilize around a common cause and an event that promotes the values they share – the well-being of youth, healthy lifestyles, solidarity, mutual help and commitment to the community.
“Today we choose to play on the same team. When it comes to supporting youth our collective impact is greater. Together, we can build for the future. We are proud to support the 2027 Canada Games and to see that our solidarity reflects our commitment to the well-being of our community. That’s the whole spirit of the Legendary Builders. »
- Jean-François Chalifoux President and CEO, Beneva
- Marie-Huguette Cormier, Executive Vice-President, Member/Client Experience, Cooperation and Human Transformation Executive Division, Desjardins
- Denis Ricard President and CEO, iA Financial Group
- Louis Gagnon, Chief Executive Officer, Canada, Intact Assurance
- Robert Dumas, President and Chief Executive Officer, Sun Life Quebec
- François Langevin, Senior Vice President, Product, General Insurance, TD Insurance
By creating the Legendary Builders, the 2027 Canada Games are introducing a new approach to private funding for major events. This first-of-its-kind initiatives comes to life thanks to the boldness of six organizations that, driven by shared values and commitments, have chosen to build on the power of collective action to increase their reach.
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